UNIDO Conference

The leadership at Nurikon attended two training workshops on “Export Marketing Plan Development” that were conducted by the United Nations Industrial Development Organization (UNIDO) and the Punjab Small Industries Corporation (PSIC) in collaboration with the Surgical Instruments Manufacturers and Exporters Association (SIMAP).

The instructors for the workshops were two international experts who had sound experience in market intelligence and export marketing. Their aim was to help build capacities for companies and service providers in the domain of export marketing and market intelligence. The experts held one-on-one exclusive session with each company to address company specific issues and challenges related to the export marketing.

The CEO, Dr. Usman spoke at the conference that was conducted after the workshops concluded. During his address, Dr. Usman highlighted how he and his company had benefited from the workshop and how other firms, irrespective of their domain, can benefit from such workshops. Dr. Usman strongly advocated for similar workshops to be conducted in the future. After his address, Dr. Usman was met with some questions on how exactly can some specific firms benefit from such workshops. Dr. Usman cordially answered each question. After that, one of the instructors spoke and the conference concluded.